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Friday, February 23, 2024

What kind of candy wins your heart?


Above / Do you remember in 2020 when printing the messages on conversation hearts was a challenge? Back then we discovered little boxes filled with blank hearts at our local drugstore, then we heard the rest of the story. 

According to a Candy Store report, individuals will be shelling out major dollars this Valentine’s Day. The National Retail Federation Survey predicts folks will spend a whopping $25.9 billon, even more than $23.9 billion spent in 2022. Do you think that’s a record? Wrong! In 2020, spending for Valentine’s Day was 27.4 billion!

That said, the number of individuals buying candy for this Valentine’s Day is expected to set a new record high with 57 percent of consumers.

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Valentine’s Day Candy Quick Facts

  • 47 percent of people said they will buy themselves a box of chocolates this year.
  • 58 million pounds of chocolate are bought during Valentine’s Day week.
  • From 2019 through 2022, Sweethearts were challenged during new ownership and management, but are making a big comeback this year.
  • Perhaps readers recall in 2020 when PN reported some Sweetheart conversation hearts were blank!
  • The peak selling period for conversation hearts is only 6 weeks long. Wow!
  • And it takes manufacturers 11 months to produce enough for those 6 weeks.
  • Children receive 39 percent of all Valentine’s Day candy and gifts.
  • In Japan, chocolate is given to men, not women, on Valentine’s Day.
  • In Wales, wooden love spoons were traditionally given as a token of love.
  • The first Valentine’s Day candy box was created by Richard Cadbury in the late 1800s.
  • The most popular Valentine’s Day color is red. Duh!
  • Each year, an estimated 1 billion cards are exchanged on Valentine’s Day.
  • In the Middle Ages, valentines were handmade gifts like love poems or artwork.
  • About 36 million heart-shaped boxes of chocolate are sold each year leading up to Valentine’s Day.
  • For 2023, hearts will dominate over heart-shaped boxes of chocolates.

A state-by-state contest conducted by Candy Store determined the top three favorite candies for Valentine’s Day in Illinois are expected to be: #1 Conversation Hearts, #2 Chocolate Roses and #3 M&Ms.

Dream big! Head over to Naper Nuts and Sweets. And have a happy Valentine’s Day conversation with your best of friends and family.

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PN Ombudsman
PN Ombudsman
An ombudsman is Scandinavian in origin dating back to Viking times; and refers to a community representative; usually acting independently on behalf of an organization, body of elected officials, or civic group. Thanks Scandinavia for inventing ombudsman.


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