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Naperville
Friday, March 29, 2024

On the House – ‘The Six Rules of Selling’

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Gary LeavenworthIn order for you to obtain the highest possible selling price for your home, you must work closely with your Realtor®. The seven rules of selling listed below comprise the items that a homeowner can contribute to a successful marketing effort.

1. Be prepared to spend money preparing your home for sale.

Many homeowners are very hesitant to invest additional money in their home at the time they are selling it. Although understandable, these feelings may rob you of a much higher selling price.

2. Price it right.

Price your home in accordance with the current realities of your local real estate market. Ask your Realtor® for a competitive market analysis.

3. Cooperate with your Realtor.

You and your Realtor cannot be at odds if this partnership is to accomplish a successful sale of your home. It is really like any other partnership. Both parties must act in good faith and do their fair share.

4. Keep your home ready for showings.

One of the most difficult things to do is maintain your home so that you could show your home to potential buyers with very short notice. This is particularly important in today’s competitive market when Realtors have smart phones and tablets in their cars and may ask to show your home while they are driving by with their buyers. Try to keep bedrooms, bathrooms, and kitchen in “better than usual condition” so you won’t panic when getting ready for a showing.

5. Maximize the appeal of your home during showings.

Turn on the lights on even during the daylight hours. Be sure that the house doesn’t have the odor of strong smelling foods. Always leave the house and allow the buyer’s agent to present the house.

6. Be a reasonable negotiator.

Some owners become very emotional at the time an offer is made on their home. Don’t let these strong feelings cloud your judgment when considering an offer.

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Gary Leavenworth
Gary Leavenworthhttp://www.garyleavenworth.com/
Gary Leavenworth is a senior Realtor associate and team leader of the national award winning Leavenworth Team of Coldwell Banker Realty and has been serving Naperville’s real estate needs since 1982 with a career volume of over $400 million in closed sales!  If you have a real estate question, email Gary at gary@garyleavenworth.com or call/text him directly at 630.885.1565.

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